Conference Topics

Topics to be presented include:

 

  • Digital Marketing - understanding the analytics and keeping it cost effective
  • Sports betting - how tracks can thrive or survive in the new gaming environment
  • Insuring the integrity of the sporting contest
  • Consistency and transparency in racing regulation
  • What instant racing brings to the table
  • New racing initiatives - are the up-close and personal opportunities at tracks and farms translating to growth for racing?
  • Visually representing horse racing - what the great campaigns look like
  • Cryptocurrency - coming to a track near you?

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